East Towne Jewelers became a client after a great referral from the fabulous ladies at Pegasus Design Group! And East Towne Jewelers quickly became another favorite EVH client.
Through no fault of its own, the East Towne Jewelers website was a bit past its prime. It needed a little refresh: updated content, new functionality, lots of search engine optimization, and most of all an improved reflection of the ridiculously cool “bling” you can find at East Towne Jewelers—both in the jewelry cases and in the talented and creative mind of owner and designer Mary Seramur. Add a little social media and email marketing to the mix and you have an idea of the work we do together.
There are lots of reasons why your business may not have marketing staff: you may not have 40 hours of marketing work to be done each week, you may not be able to afford salary and benefits for additional employees, or maybe you just don’t want those goofy marketing people dancing around the office everyday.
Neither is marketing. Alright, I wouldn’t begin to presume marketing is anything close to brain surgery, but the point is why would you do the marketing work yourself when you can work with a marketing expert?
Marketing isn’t about the latest, greatest, coolest, fanciest, funkiest, most award-winning…”campaign”. Yep, all those things are pretty good, but what’s most important is your business. Well, that and getting more of it.